Secrets to Paid Public Speaking Success #4 (of 101) – Shamelessly, but Subtly, Promote Your Services

Don't Forget to Promote Your Speaking, Coaching, etc. Services

Don’t Forget to Promote Your Speaking, Coaching, etc. Services

To get more paid speaking engagements, make sure to let your audience know about your availability for public speaking engagements and about your coaching or other services…

During your presentation, include success stories with your coaching/consulting clients (or whatever profession you have), just to plant the seed that you are also a solo professional who’ll be able to help the audience members in person as well.  ALSO mention casually that “Whenever I speak to groups – whether it’s a corporate group, associations, youth groups, etc. – I always make sure to bring the best and latest information out there” – the key, again, is to let the audience members know that you speak to different groups…

Also, whenever you give out handouts, action guides, workbooks, etc. – make sure to mention visibly (on the back of the first page; or on the last page) that you are available to speak to “your” group.  Something along the lines of

Invite E.G. Sebastian to make your next event a smashing success!

  Invite E.G. Sebastian to Make Your Next Event a Smashing Success

His keynotes include:

  • Success Starts with Attitude
  • Transform Your Scars into Stars
  • The Power of Choice; Your Future is in Your Hand
  • Communicate to Build – Become a Messenger of Peace

Workshops (90-minutes – up to 2-days in length)

  • The Leader’s Communication Workshop
  • Awaken the Leader Within!
  • Problem Solving and Critical Thinking
  • Improving Managers’ Performance
  • Improving Team Performance
  • How to Stop Bullying in the Workplace (version for youth also available)

To book E.G. for your next event, call 877 379-3793
or inquire by eMail support [at]egSebastian[dot]com

Don’t assume that just because they see you speak, they’ll automatically associate that you are available to speak at other events too.  Educate your audience about  your public speaking, coaching, or other services you might offer.
[I’m a very visual person, so I like to include pictures… If my intention is to get keynote engagements, I’ll make sure to have a picture where I’m speaking to a crowd and I wear a suit and tie; if I want to promote my workshops, on the other hand, it all depends on which picture I find “sexier” 🙂 ]

So, what do you think?  Is this something you can implement in your next presentation?  Or… are you already using some self-promotion strategies in your presentations that bring results?

Share your comments below…

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